SOTI Retail Industry Report (Winter 2025 Edition)
What measures is the retail industry taking to satisfy customers transitioning to online shopping?
This document is the latest report on how the retail industry should respond to consumer behavior utilizing SNS and AI, based on a survey conducted in the second half of 2024. Consumer behavior is increasingly shifting towards online usage, and the retail industry is facing a situation where simply operating physical stores is no longer sustainable. Please find useful points on how to safely gain trust. This report serves as a valuable reference for the retail industry, so please download it and give it a read. 【Contents】 ■ Methodology ■ Key Findings ■ The New Era of Social Commerce: The Intersection of Shopping and Social Media ■ Shopping Behavior: Personalization at a Crossroads ■ Protection of Consumer Data: A Top Priority for Retail Companies ■ Conclusion
- Company:SOTI Japan
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